This year’s conference consists of three tracks — each with its own program committee and separate track chairs — coordinated by two overall program chairs. Full papers, short papers and posters have to be submitted in one of these tracks, to optimize the review process.  If not sure, choose the track, which is closest to the main topic of your submission, and of which you feel that community is most appropriate to review your work.

Track 1: Human-Computer Interaction
Track 2: Media, Social and Economic Studies
Track 3: Systems and Enabling Technologies

Key areas considered are:
- mobility
- interactivity
- systems, prototypes, & designs
- empowerment (control, accessibility, participation and UGC)
- user & content based application systems
- personalization
- social consumption and communication practices.